Competitive "Best Positioning"

If knowing and appropriate positioning of the company’s competition is not integral to the “daily gameplan” in locating, engaging and closing new business, the company will struggle to grow. It will likely at least reduce its market share if not be challenged to downsize.   KAI uses creative yet tested methods to study the competition and then reposition BOTH the client and competition.   Our priority and often biggest impact come from uncovering those the client has never considered or noticed as competition.